Your market & customer demand
Understand what potential customers are searching for, where demand exists and which opportunities may deserve attention.
Independent Business & Competitor Research
Find out where your business stands — and where the opportunities are.
I investigate your business, your market and your competitors to uncover missed opportunities, competitive weaknesses and areas worth improving. You receive an independent, evidence-led Growth Investigation report with clear findings and three prioritised actions.
€349. One report. No ongoing commitment.
Tell me about your business. I'll review your request and confirm whether an investigation would be worthwhile before you pay anything.
€349one-off · no retainer
3–5 daysfrom go-ahead to report
3 actionsprioritised, evidence-led
Rolf Stenberg
Analyst · Global Web Technologies
I research every investigation myself and put my name on the conclusions. Software helps with the gathering. The judgement is mine, and you can come back to me about it.
Building and marketing web products since 2010 · Dublin, Ireland
Why commission an investigation?
Before you spend more, understand your options.
Whether you're planning to grow, reviewing your marketing expenditure or trying to understand why competitors are outperforming you, better information helps you make better decisions.
The Growth Investigation provides an independent assessment of your business and market, without a sales pitch for advertising management, website development or ongoing consulting.
Identify what matters, understand why it matters, and decide what to do next.
What you receive
A clearer picture of your business and its opportunities.
The Growth Investigation brings together independent research into the areas that matter to your business — your market, your competitors, your online presence and the actions worth prioritising next.
Your competitors
See how competitors position themselves, where they appear stronger and which gaps or overlooked opportunities may exist.
Your online presence
Examine how effectively your website, content and search visibility support your business objectives.
Your advertising, where relevant
Investigate visible advertising activity and, where account access is provided, examine campaign performance and potential inefficiencies.
Evidence & confidence levels
Every finding is supported by the evidence behind it and marked with how confident the conclusion is.
Your next three priorities
A written report explaining the findings, the supporting evidence and the three actions I would prioritise.
The investigation is tailored to your business. Findings depend on the evidence available, and not every investigation requires advertising account access.
A real finding, from the sample investigation
This is the shape every finding takes.
Evidence
Search Console showed the VAT Invoice Requirements guide averaging around position 16.9, with several specific VAT invoice searches ranking higher still.
Interpretation
Google was already associating the site with this subject, despite its limited recent search history. That association is an asset, not a gap.
Decision
Strengthen the existing resource first, rather than publish another unrelated accounting article.
Update — don't create
Facts are facts, estimates are estimates. Where something is my interpretation, the report says so.
Every investigation ends the same way: if this were my business, here are the three things I'd do next.
The highest-priority move
What I'd do, why, the evidence behind it, the likely commercial value, the effort, and how confident I am.
The second move
The next action that deserves your time, money or attention — with the reasoning left visible so you can disagree with it.
The third move
Something to create, improve, test, investigate — or stop. If the evidence says wait, the report says wait.
The complete sample
Don't take my word for any of this. Read one.
I ran a full investigation on MyLedgerBook.ie as a real test of the method — a real business, real Search Console data, real competitors and real decisions to make. No cherry-picked screenshots, no redactions. The whole report, exactly as a client receives it.
If it isn't obviously better than what you'd get for €20 elsewhere, don't buy it.
Read the complete report (PDF) →Opens in a new tab · no email required
A current investigation
Right now, I'm investigating a dental clinic.
An Irish dental practice commissioned a full Growth Investigation — a real, independent client, not another test on one of my own businesses.
When it's finished and the client is happy for it to be shared, the whole thing goes here: the original problem, the evidence, the interpretation and the three moves I recommended — published in full, the same way the MyLedgerBook sample is. No results claimed until they're real.
Independent client case study — in progress, published here when it's ready.
Who does the work
Independent research. Personally carried out.
I'm Rolf Stenberg, the analyst behind Global Web Technologies. I personally review each brief, investigate the business and prepare the findings.
You deal directly with the person doing the research — not a sales team, an account manager or an outsourced reporting department.
I use research tools and available data to gather evidence, but the assessment, interpretation and recommendations are my own. My role is to provide an independent investigation, not to sell you implementation services.
- Dublin, Ireland
- Building web products since 2010
- Working with businesses internationally
How it works
A straightforward process.
Nothing is charged until you've sent a brief and I've confirmed the investigation is worthwhile. The brief takes about five minutes, and I read every one myself.
- Step one · freeSend your free brief
Tell me about your business, website and what you want to understand. There's no payment at this stage.
- Step two · freeI review your request
I personally assess whether an investigation is likely to provide useful findings — usually within one working day. If it isn't suitable, I'll tell you.
- Step threeConfirm and pay
If we agree to proceed, the complete Growth Investigation costs €349. There are no subscriptions or ongoing commitments.
- Step fourReceive your report
I research your business, market and competitors, examine the available evidence, and send a complete PDF report — normally within 3–5 business days — with supporting evidence and three prioritised actions.
Request your free brief review
No payment at this step. I'll reply personally — usually within one working day — and confirm whether an investigation is worthwhile before requesting payment.
Send my free brief →Or email me directly: investigations@globalwebtec.com
Already decided?
If you'd rather skip the brief and go straight ahead, you can pay now and complete the same questions immediately afterwards.
Pay €349 and start now →Is it worth €349 for your business?
Probably, if you're already spending on advertising, SEO or content and can't tell what's working. Or if competitors seem to be pulling ahead and you don't know why. Or if you're getting traffic but not enough business. Or if you're about to spend real money and want an independent second opinion first.
One poor advertising decision caught, one overlooked opportunity found, or one expensive piece of work you didn't need, could repay this many times over. But I won't promise that it will. I'll tell you what the evidence supports.
Already have an agency?
That's fine — I'm not asking you to replace them. Give them the report. A good agency will be perfectly comfortable discussing independent findings with you, and a defensive reaction to one tells you something in itself.
Common questions
Before you send the brief
Is this an SEO audit?
No. Search visibility is an important part of the investigation, especially when customers use Google to find businesses like yours, but the Growth Investigation goes further. I investigate your market, relevant competitors, what they are doing better, what they appear to be missing, and which opportunities may be worth pursuing.
Do I have to pay before you look at my business?
No. Send the free brief and I'll tell you within a working day whether I think there's something worth investigating. Nothing is invoiced until I've said yes and you've agreed to go ahead.
Do I need to give you access to my accounts?
Not to begin. I start with what I can investigate independently. If private data would materially improve an important finding, I'll explain what would help and why. I never need your password.
Will you implement the recommendations?
The €349 investigation is analysis, not implementation. If I can help with something further, I may offer it separately. You are free to use me, your existing agency, somebody else, or implement the work yourself.
What if you don't find anything useful?
I don't manufacture findings to fill pages. If the evidence is limited, the report will say so and explain what would need to be learned next — and if there's nothing worth acting on at all, you get a full refund.
I'm not in Ireland. Does that matter?
No. I investigate the market that matters to your business. For an Irish company that means Irish competitors, Irish search behaviour and Irish sources. For a UK, US, Canadian, Australian or New Zealand business, it means theirs.
Your business · your market · your competitors
Find out what deserves your attention — and where your competitors left the door open.
Send the brief. I'll read it myself and tell you honestly whether there's something here worth investigating. Free, and no obligation either way.
Rolf Stenberg
Analyst
Global Web Technologies
Dublin, Ireland